"Align your sales efforts with your business goals using the proven EOS framework. With a clear vision, structured processes, and measurable execution, we turn sales into a scalable engine for long-term growth."
Gefilte Gold - Leah Baum
Strategic Sales Planning & Execution
Strategic Sales Planning & Execution – Powered by EOS & VTO
At Gefilte Gold, we align your sales efforts with your broader business goals, ensuring every action contributes to long-term, scalable growth. Using Gino Wickman’s Entrepreneurial Operating System (EOS)® and Vision/Traction Organizer (VTO) framework, we transform sales strategy from a reactive process into a structured, goal-driven engine for success. This course provides a roadmap for clarity, accountability, and execution, ensuring your sales vision is shared by all, your key metrics are tracked with precision, and your team operates with a unified, results-driven process. By integrating EOS principles—Vision, People, Data, Process, Issues, and Traction—into your sales strategy, we help businesses optimize lead generation, streamline sales operations, and create predictable revenue growth.
EOS and VTO Framework 101
Course Outline:
VISION
- Defining Sales Goals Using the VTO Framework
- Aligning Sales Strategy with Company Vision
- Identifying Core Target Market & Unique Value Proposition
DATA
- Establishing Sales Scorecards for Measurable Growth
- Key Sales Performance Metrics & Leading Indicators
- CRM & AI-Driven Insights for Smarter Decision-Making
PROCESS
- Developing a Documented Sales Playbook
- Standardizing Lead Qualification & Closing Strategies
- Creating Scalable and Repeatable Sales Systems
TRACTION
- Setting Quarterly Sales Rocks for Focus & Execution
- Implementing Sales Meeting Rhythms & Accountability Tools
- Continuous Sales Improvement Through Measured Adjustments
ISSUES
- Identifying Sales Bottlenecks & Overcoming Objections
- Implementing the IDS Process (Identify, Discuss, Solve)
- Addressing Competitive Challenges & Market Shifts
PEOPLE
- Right People, Right Seats: Building a High-Performance Sales Team
- Leadership Development & Sales Team Accountability
- Sales Training & Coaching for Consistent Results
Core Focus:
This model ensures a structured, scalable, and measurable approach to sales growth by aligning vision, data, people, and execution.
Outcome:
By implementing Strategic Sales Planning & Execution through EOS, businesses will:
✅ Gain clarity on sales goals and ensure alignment with overall business objectives
✅ Build scalable, structured sales processes that eliminate inefficiencies
✅ Leverage data-driven insights to drive revenue and sales performance
✅ Create a highly accountable sales culture using the EOS framework
✅ Ensure continuous improvement through measurable progress and goal tracking
This course is designed for business owners, sales leaders, and growth-focused teams looking to integrate proven EOS strategies into their sales process for predictable, long-term success.